On Tuesday 17th November 2020, CMCI Professor Jeanette Steemers offered oral evidence to the House of Commons Digital, Culture, Media and Sport Select Committee for its inquiry on the future of public service broadcasting. In a panel together with Dr Caitriona Noonan, Senior Lecturer, Media and Communication in the School of Journalism, Media and Cultural Studies (Cardiff University); Professor Philip Schlesinger, Professor in Cultural Theory, (Glasgow University), she presented this really complex issue from the perspective of children’s content. “As you know, children are the sorts of viewers who are actively looking for things in different ways. YouTube is becoming a much more prominent way for them to find content. My view is that if content is being publicly funded by the BBC or by the Young Audiences Content Fund, we have to think about issues of prominence, about how children can find this content, otherwise it is a bit of a waste of public money.” argued Professor Steemers during the meeting.