Congratulations to the CMCI student team on winning the pan-European, 2016 AD VENTURE student advertising competition, held in Zagreb.
The four students that participated are all enrolled on the MA Cultural and Creative Industries programme and worked under the agency name ‘Aedion’: They are: Chi Zhang (Strategic Planner); Mu You (Creative Director); Petya Karagyozova (Producer); and Wayne D’Cruz (Account Director).
Their winning campaign: YOUR WEB VOTE aimed to build awareness of the role of advertising in facilitating the availability of high-quality content on the internet and placed the onus of decision-making on the audience.
As first-prize winners, the team won an opportunity to attend the Cannes Lions International Festival of Creativity scheduled for next month.