News, Uncategorized

Innovation and Creativity in Canada

<a href="In early July Andy Pratt gave keynote lectures at the Montreal HEC (Business School) international summer school on managing creativity and innovation. This is the leading summer school of its type in the world and attracts around 60 international participants; as well as Montreal HEC MBA students, and representatives of innovative companies such as Google, Cirque du Soleil, and Ubisoft. The summer school lasts two weeks, one week in Montreal, one week in Barcelona. Andy attended the Montreal week, a high point for him, aside from meeting participants, and the organisers Patrick Cohendet, Larent Simon and Lucy Stojack, was detailed visits to, and briefings by, world leading innovative and creative companies such as Sid Lee, Cirque du Soleil and Ubisoft.

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