CMCI’s Professor Andy C Pratt gave a paper at an international seminar held in London on the topic of media clusters. The conference, organised by Prof R.Picard of Jonkoping International Business School in Sweden is one of three that has been held in the last 18 months and has as its objective the production of a research book comparing media clusters across the world.
Andy gave his presentation on the London media cluster that builds upon the work he has carried out in the last 5 years on film, television, new media and advertising clusters in London. Other cities in the project include: Toronto, Vancouver, Johannesburg, Hilvershum, Singapore, Dubai, Munich, Sydney, Trollhattan, and Manchester.
